I build products that ship fast and scale.
Product leader & coach with a track record of driving growth, efficiency & innovation. Experienced building product-led culture and cross-functional teams in multi-sided & B2B2C startups.
Featured Work
From founding tech hires to co-founding startups—products that drove real business outcomes.

Flash Pack
Head of Product · 2022–2024
Joined as founding tech hire. Grew GMV by £9.7M (+220%), launched iOS & Android apps in 11 weeks, and scaled inventory capacity 400%+ while cutting ops costs by £1.1M.
Read case studyProduct Box
Co-Founder & CEO · 2024–Present
Building AI-native product teams that deliver 3X faster. Launched 5 AI products averaging 3 weeks discovery-to-beta. Fastest delivery: 48hrs from discovery to live.
Read case study
Matchhaus
Co-Founder & CEO · 2018–2022
Bootstrapped productivity SaaS for grassroots sports to 4k MAU. Cut ops cost -97% through automation. Raised £130k SEIS funding.
Read case studyFarfetch Store of the Future
Senior Product Manager · 2016–2017
Led iOS product team to deploy MVP in 16 weeks. Established GTM strategy for limited beta launch with Browns boutique.
Read case studyImpact & Scale
Quantified outcomes from building and scaling product teams across traveltech, AI consulting, and multi-sided platforms.
£9.7M
GMV Growth
+220% at Flash Pack
48hrs
Fastest Launch
Discovery to live product
£1.1M
Costs Cut
Through AI & automation
19
AI Workshops
Delivered in 12 months
Let's Build Something
Whether you need AI training, product development, or strategic advisory— I help teams ship faster and smarter.
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